The Bottom Line, a brand-new midweek newspaper hit local newsstands today (August 8, 2007).
According to the introduction of the maiden issue, The Bottom Line will aim at giving a new face, feel and look for mainstream print journalism in its belief that as opposed to just providing information a newspaper should add value to every reader be it an ordinary citizen or a corporate leader. The Bottom Line will be a development, socio-economic-issues centered midweek newspaper with a promise to offer news that matters most!
The Bottom Line is published by Rivira Media Corporation which also runs the weekend newspaper The Nation.
This is the newest addition to the dedicated Midweek newspaper list which includes a host of other titles. The Bottom Line comes out every Wednesday.
The online Edition of The Bottom Line is up and running...
Log onto http://www.thebottomline.lk/
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